Meaning & Analysis
Goods of poor quality are not a good bargain, regardless of their low price, because their true cost emerges over time through repairs, replacement, or failure.
Insights
The Hidden Cost of Compromise
The proverb extends beyond commerce to warn that compromising on standards or accepting a flawed option in any area of life—such as relationships, ethics, or opportunities—will ultimately lead to greater trouble and dissatisfaction. What seems like an easy path often has hidden costs.
Superficiality vs. Substance
It serves as a metaphor for the idea that superficial attractiveness (a low price) can mask fundamental flaws. It advises looking beyond immediate appearances to assess the intrinsic, long-term worth of a person, idea, or situation.
Defining True Value
This proverb argues that true value is defined by durability and utility, not by its initial cost. An investment in quality provides better returns over time, while a 'bargain' on something inferior is ultimately a net loss.
Critique of False Economy
This proverb encapsulates the modern economic concept of 'total cost of ownership', where the initial price is only a fraction of the long-term expense. A low-quality item may require frequent repairs, replacement, or cause secondary problems, making its true cost much higher than a quality alternative.
Historical Material Culture
In a pre-industrial world, where goods were essential tools for survival and livelihood, the quality of 'ware' had immediate, tangible consequences. A poorly crafted tool or garment was not just an inconvenience but a genuine liability, making this proverb a practical piece of folk wisdom.
Psychological Insight
The proverb taps into the psychological tension between the desire for immediate savings (the 'cheap' price) and the rational understanding of long-term value. It serves as a caution against the cognitive bias of short-term thinking.
Rhetorical Devices
Paradox
The proverb presents a paradox by stating that something 'cheap' is 'never cheap'. This logical contradiction forces the listener to reconsider the definition of 'cheap', shifting the focus from initial price to overall value and long-term cost.
Antithesis
The stark juxtaposition of 'Ill' (bad, poor quality) and 'cheap' (low cost) creates a memorable and forceful statement that highlights the deceptive relationship between price and quality.
Hyperbole
The use of the absolute term 'never' lends the proverb an air of universal, unassailable truth, transforming it from a simple observation into a firm rule of conduct.
Transcription
Quotations
Bad ware is neuer cheape yneugh.
Cross References
Related Proverbs
Original Scan


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